Bellow is the actual press release.
“CanWest MediaWorks (TSX:CGS) announced Tuesday that it has entered into an agreement with E! Networks in the United States to bring the entertainment channel north of the border.
CanWest’s CH network will be rebranded as E! on Sept. 1, the company says, and will feature many of the channel’s most popular shows, including the “E! True Hollywood Story,” along with some new Canadian entertainment programming.
E! will be available on multiple platforms including broadcast, online, mobile, video-on-demand and satellite radio.
CanWest’s deal with E! features a commitment to develop and co-produce Canadian content programming for the network, the company says. That initiative will be supported by a development fund.
“What we’re adding is some of the E! content which will replace some of our other foreign content and putting a brand on top of the whole station which will bring the station’s schedule together,” said Barbara Williams, senior vice-president of programming and production for CanWest MediaWorks.
“Our Canadian content commitments are completely intact.”
The Canadian E! schedule will feature a mix of prime-time network programming and will add the extensive library of E! content during daytime, late prime time and weekends.
Kathleen Dore, president of Canadian television at CanWest MediaWorks, referred to the launch of E! in Canada as CanWest’s “second conventional television network” alongside Global Television. “
